Corporate communication management

Menedžment korporativnega komuniciranja

Obligatory literature

1. Unit of obligatory literature:


Author: Podnar, Klement
Title: Corporate communication : a marketing viewpoint »
Publishing: London ; New York : Routledge, 2015
ISBN: 978-1-138-80470-8; 978-1-138-80472-2; 978-1-315-75278-5
COBISS.SI-ID: 32876381 - Record/s in the catalog ODKJG »
E-edition: https://ebookcentral.proquest.com/lib/fdv-odkjg/detail.action?docID=1843535

2. Unit of obligatory literature:


Author: Podnar, Klement
Berilo pri Menedžment Korporativnega komuniciranja Publishing: Ljubljana : Fakulteta za družbene vede, 2017
All obligatory literature in catalog ODKJG »

Additional literature

1. Unit of additional literature:


Author: Belasen, Alan T.
Title: The theory and practice of corporate communication : a competing values perspective »
Publishing: Los Angeles [etc.] : Sage, cop. 2008
ISBN: 978-1-4129-5035-0
COBISS.SI-ID: 28325469 - Record/s in the catalog ODKJG »

2. Unit of additional literature:


Author: Cornelissen, Joep
Title: Corporate communication : a guide to theory and practice »
Edition: 3rd ed.
Publishing: Los Angeles [etc.] : Sage, 2011
ISBN: 978-0-85702-242-4; 978-0-85702-243-1
COBISS.SI-ID: 30680925 - Record/s in the catalog ODKJG »
All additional literature in catalog ODKJG »