Guest lecture by dr. Bianca C. Reisdorf on implications of search engines for democratic processes


You are invited to a guest lecture on the social implications of search engines for political opinion formation by dr. Bianca C. Reisdorf (Department of Media and Information and Quello Center, Michigan State University). The lecture is part of the Internet in Everyday Life course and will take place on Wednesday, 23rd May 2018, from 8.30 am to 10.00 am at the FDV-13 lecture room.

The lecture will focus on discussing how search engines (eg Google) work, in particular the PageRank system, which determines the composition of results in web search, and related social implications. Dr. Reisdorf will talk about the phenomenon of "filter bubbles", which refers to algorithmic filtering of personalized content and "echo chambers", which describes a situation where only specific ideas, information and beliefs are shared. In particular, she will discuss the implications of these phenomena for political opinion formation. During the lecture she will also present the empirical insights of the The Quello Search Project, where she and colleagues investigated the role of search engines in democratic processes. An online survey was conducted in six European countries and in the United States, covering 14,000 Internet users.

Dr. Reisdorf obtained a Master's Degree in Sociology (University of Bielefeld, Germany) and a PhD in Internet Studies (Oxford Internet Institute, Oxford University). Her research interests include digital divide and inequality and their implications for social inclusion of individuals.

The Faculty of Social Sciences will host dr. Bianca C. Reisdorf between 21 and 23 May 2018, on invitation by the Department of Social Informatics and Methodology and the Centre for Social Informatics.


Back to list of notificationsPublished: 14. May 2018